25 Blog Title Ideas To Make You Stand Out In 2017

What blog titles will make my business stand out in 2017? This is a question you should be asking yourself now. Have you already started thinking about it but got stuck for ideas? Choosing the right titles for your blogs is important, as a well-crafted title will be search engine friendly, attractive to your audience and describe exactly what the article is about. There are common traits between the most popular articles on the internet. Analysis of 60,000 titles on BuzzFeed found that 26%...
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What To Do After Publishing A Blog Post

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So you’ve written a blog post and now it is up on your site for everyone to see. This is the first step to a strong content marketing campaign. However, it is only the first step and now the long road to making sure that publishing the article wasn’t a waste of time is ahead. As soon as the content has been released you should look at your next steps and start to attract the attention of your target audience. Just because you are publishing content doesn’t mean that people will come to yo...
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Why Does A Blog Fail?

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Blogging is an art, science and business all in one little bundle. Whether you are looking to promote a business or to earn a living at home selling affiliated products, the same rules apply. When it comes to business, 90% will fail within 2 years and the same can be said for blogs. In fact, blogs can quickly fail and I’ve seen more than one blog fail within a month. But why does a blog fail? What can be done by the team behind it to keep it going? Here are some of the ways to create a su...
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The Audience: The Forgotten Element In Blog Writing

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Blog writing is an art as well as a science. Not only do you have to consider how the writing will look on the page, but you have to think about what elements combined will attract an audience. The problem is that many businesses forget about one crucial factor when they start writing their blog: the audience. The audience is more critical to what, how and when you write content than many people give credit to. If you don’t match any one of their expectations then you may have poor return...
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Marketing Lessons We Can Learn From Blackbeard

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Edward Teach, aka Blackbeard the pirate, is probably one of the best known names from the Golden Age of Piracy. He cruised around the West Indies searching for prey in which to loot their valuables. Since his death at the hands of a pirate hunter, Blackbeard became a symbol of pirating and is often depicted as being a horrible man who had a taste for blood and violence. However, evidence exists that contradicts this. To be more accurate, there is limited evidence to suggest he ever killed...
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Five Ways To Generate Income From Your Website

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Every business believes it must have a website in this modern age in order to attract customers. This might be true, 59% of consumers are now using Google to find local businesses to solve their problems and it is harder to appear on Google without a website. Yet, having a website is not the end of the business journey. You have to find ways for that website to generate an income. If you don’t, all you have done is purchased an expensive online business card. There are many options for...
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Think You’re Cut Out For Blogging? Take This Quiz

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Blogging is a time intensive activity. It takes a lot to develop ideas, create the content, check the content for mistakes and finally get the message out there. Yet the rewards can be very good. Businesses who blog are often finding that their traffic increases and they generate more leads. However, not everyone can write a blog, whether it is a personal venture or connected to a business. So take our quiz to see if you are suited to running a blog. 1. Do You Enjoy Your Writing And Read...
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How A Professional Digital Marketing Company Can Help Your Business

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I’ve been asked many times about how a digital marketing company can help a business grow. While businesses often look at the direct income from blogging and social media, the truth is that it can be hard to determine this. We have covered many financial aspects of digital marketing return on investment in a recent blog post. However, as we mentioned in the blog post, digital marketing isn’t always about the direct sales, but rather the relationship built up between your brand and the cus...
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Do You Know The Difference Between An Article And A Blog Post?

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It is common in today’s digital marketing world for the terms “article” and “blog post” to be interchangeably used. However, this is actually inaccurate. There are distinct differences between the two and understanding what sets them apart and how your business should use them, can help you generate good website traffic. So what is the difference between the two and how can you use them to help you? What Is A Blog Post? A blog used to be a way for people to express themselves online thr...
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Are There Too Many Cooks Involved In Your Digital Marketing Campaigns?

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One of the biggest mistakes made by many businesses taking tentative steps into digital marketing is to involve too many people, especially those in the higher echelons of the business. While it is important that all those in the business are aware of the campaigns being undertaken, they don’t all need to get involved. What Problems Do Businesses Have When They Involve Too Many People? The simple answer to the above question is the dilution of the message and voice. Successful digital mark...
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