professional blog writer

Create A Series In Your Blogging Schedule

If you want to create a successful blogging schedule, you need to create one that your potential readers will return to regularly. To do this you could create a series of blog posts, with each one building upon the lessons learnt in the previous article. Having this as part of your blogging schedule has several […]

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Consider These When Writing Blog Posts

When writing blog posts, there are several key elements to ensure the content matches the expectations of your audience. If you don’t get the mix right, your website might not attract the audience you want or offer them a solution. So here are five things to consider when you are writing blog posts. Writing Blog […]

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Read These 5 Tips About Blogging To Double Your Business

Are you looking to gain a significant rise in your website traffic? Looking to increase the leads generated on your website? Then why not consider blogging for your business? Blogging is a perfect platform to advertise your authority within your industry. 81% of consumers trust the information that is published on a blog and 61% […]

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Does Content Length Affect Social Shares?

One of the most commonly asked questions is whether the length affects the number of times content is shared? This is a tricky question; there are several elements that may affect the number of shares content generates. However, it is generally accepted that content length does form part of the equation. There is some anecdotal […]

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How To Build An Empire With A Blog

Blogging is one of the most effective forms of communication your business can utilise to connect with your target audience. Every day internet users spend hours reading content on blogs. According to studies, 61% of customers have bought a product from information contained on a blog. Further research has shown those who post between 3 […]

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How Often Should You Read Content For Spelling Mistakes?

One of the first chances you will have to impress your potential customers is with a blog post. If your content has a number of spelling mistakes it is unlikely the visitor will return to your blog again. It will also damage your lead and revenue generation online. The Odd Spelling Mistake That is not […]

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Content Building Before Publishing: Get Ahead Of The Game

One of the major reasons why blogs fail is that they do not produce enough content to keep publishing new content at busy times. This failure in content building can be the undoing of their online campaigns for several reasons. Google rewards constantly updated blogs. There is a lack of new content to be published […]

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Revenue Generating Avenues For Your Blog

Blogging is a fantastic way to distribute knowledge and communicate with your audience. A good blog can promote your business without advertising any of your products and with 61% of consumers buying a product based on blog activity, blogging can be a very profitable revenue generating avenue. However, a blog is a long term investment […]

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What Doctor Who Taught Me About Marketing

Next week the popular BBC Series Doctor Who returns to our screens. The series is a remarkable tale on and off the screen. From the series history we can learn a lot about marketing. Here are some of the lessons I have learnt from Doctor Who. 1. A Fresh Change Is Good For Business Doctor […]

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3 Reasons Why Blog Comments Are Bad For Your Business

A few years ago one of the most recommended marketing tactics you could use was commenting on other blogs. Blog comments had two benefits for those writing them. Firstly it gave great marketing real estate for the business and secondly it created an inbound link. The higher the rank of the website; the more valuable […]