too many cooks ruining digital marketing

Are There Too Many Cooks Involved In Your Digital Marketing Campaigns?

One of the biggest mistakes made by many businesses taking tentative steps into digital marketing is to involve too many people, especially those in the higher echelons of the business. While it is important that all those in the business are aware of the campaigns being undertaken, they don’t all need to get involved. What […]

10 Must Read Blog Posts From TwoFeetMarketing

During our time here at TwoFeetMarketing we’ve covered numerous topics that have helped many individuals create campaigns to reach potential clients. Some of these topics are rarely revisited because of all the new content we are producing that takes centre stage. Therefore, we thought we would share with you our must read blog posts to […]

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Why Should You Start Newsjacking?

Newsjacking is an effective content generation source. It is likely that as an expert in your field you will be paying attention to industry news and also keeping up to date with world news. Therefore newsjacking is just an extension of your normal actions. Here are some of the reasons why you should newsjack: Newsjacking […]

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Why You Won’t Finish Reading This Article

Blog readers are not exactly the most loyal of visitors. Many of them won’t finish reading an entire article and some will skip to the end and just read the conclusion. About 38% of those blog readers who landed upon this page have already disappeared and not one of them clicked on anything. This may […]

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Why Your Small Business Blog Should Stick To The Basics

The online world is a crazy place for a small business. By the time you have read this article, there will be too much information published on the internet for you to consume in a month, possibly even the next year. According to research in 2012, this is what is published within one minute: 347 […]

professional blog writer

Why Do You Need A Professional Blog Writer?

Blogging is one of the best ways you can grab attention for your brand. However, writing is an art and a skill that you or your staff may not possess. Therefore, you need to consider whether hiring a professional blog writer is the best course of action for your business. There are many benefits for […]


The Free Powerful Marketing Words You Need

Copy for your website and blogs will be much more powerful if you use words which perform well. Here are a list of the most powerful words to use and why they are so effective. Because Studies have shown that people are more likely to act upon something favourably if you give them a reason […]

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Marketing Lessons We Can Learn From Comedians

Comedians always look as if they are just having fun on stage and don’t take life seriously. However, research has shown that for comedians, a significant proportion of them suffer from depression and other mental diseases. This was highlighted when Robin Williams, the actor who starred in great films like Jumanji, Mrs Doubtfire and Good […]

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Understanding The Blog Life Cycle

When you are creating a blog it isn’t just a simple process of writing content and publishing it online to immediately see traffic arrive at your site; there are numerous stages in the life cycle of a successful blog. Here is our version of the blog lifecycle and what you can do to move your […]