Employee behaviour

How Annoying Employee Behaviours Affect Your Business

Your staff are the most valuable resource for your business. They help you sell to prospects, deliver services to customers and earn revenue to build a strong business. They can also be a nightmare. Research articles have regularly demonstrated how annoying staff behaviour can financially affect businesses. The employee behaviours that can impact your business’ […]

The Apprentice Final: Team Selection And Knowing Your Product

So, it was the Apprentice final last night, and 12 weeks of heartache, despair and excitement are now over. First, we should say congratulations to Alana Spencer on her win and new business partner. In her victory, she has become part of a very select group of individuals. It was a close final, but there […]

Apprentice Week 11 – The Interviews

As the Apprentice entered its penultimate week, we were treated to a view of the candidates under extreme pressure. The four interviewers this year were as tough as they’ve ever been, though it did reveal a lot about the candidates. It also gave us some key lessons to learn about business, especially in regards to […]

How To Get On The Preferred Customer List

Are you getting the best deal from your suppliers? Are they giving you their best service or prices? They might or might not be – it all depends on your relationship with them. Whether we want to admit it or not, favouritism probably subconsciously exists within every business. Companies will offer better prices, services or […]

decoy effect and pricing strategy image

Decoy Effect: Sell Bigger And Better

While most people think that increased time spent prospecting and selling will earn you more profit, the truth is, that there are numerous tactics to profit maximisation. Cost efficiency exercises and rising prices are two, easy to implement, strategies. Another two are pricing strategy analysis and using the decoy effect to encourage customers to buy […]

The Apprentice Week Nine: Resource Distribution And Audience

Last night’s Apprentice was an entertaining episode. Their task was to design a Virtual Reality game and present it to an audience of experts and enthusiasts. The result was Nebula’s second win of the series. And yet again, there were a couple of crucial mistakes that made a significant difference to the performance of both […]

aggressive sales via a punch

Aggressive Sales: The Dangers To Your Brand

I don’t like aggressive sales. It is unnecessary and it erodes the trust between client and supplier. Yet I am bombarded by aggressive salespeople who think that I must buy their product. So, I’m working on a client project when I receive a phone call from an online directory. The first thing they do is […]

Apprentice Week Eight: Communications And Teams

Week eight of the Apprentice will probably be remembered for Dillion St Paul’s singing and the return of (poor) form for Frances. The former’s singing was even commented upon in the boardroom with Karen stating how bad it was. Frances went from being an outstanding winner last week to loser again. This was her seventh […]

The Apprentice Week Seven: Poor Sales And No Passion

This week on the Apprentice, Titans lost their first task but Frances won her first. The challenge was to sell a mixture of items at a trade show. Both teams had a high-ticket product, a medium-ticket option and two low ticket products to sell at a boat show. For Titans’ securing the popular jet skis […]