How To Become An Affiliate Marketer For Free

In today’s modern economy, large corporations are looking for smaller businesses to help them increase revenues. This can be done in several ways. First, by offering other vendors opportunities to sell on their website – Amazon has a good programme for this. Another option is to encourage people to become an affiliate marketer and sell their products. Becoming an affiliate marketer can also be a dream for some people. It allows for you to work from home and earn a sizable income with the righ...
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Five Marketing Trends That Will Make You A Success

marketing trends words
The way you advertise your business is changing; new technology and consumer behaviours are shaping pathways to communicating with customers, that develop into new marketing trends. Recently we’ve noticed several new marketing trends that are turning out to be consistently present in successful brands. So, if you want to manage a successful business this year, see how you can implement these five marketing trends today. 1. User-Generated Content If you look at the best brands online, th...
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8 Mistakes You Are Making When Link-Building

link-building image
Link-Building is a crucial aspect of your website marketing if you are trying to rank on the first page in your industry, and without a strategy, it is unlikely that Google will index your website let alone rank you well. However, bad link-building is dangerous for your brand’s website as not trying to get ranked. Google’s algorithms are pretty smart, in fact, they are very smart. They can tell between a good link and a bad link, and if it detects a bad link, your website’s rank will suff...
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Two-Way Conversations Required For Social Media Success

two way conversations
As a digital marketing agency, we are constantly talking about the importance of two-way conversations between brands and their intended audience. We're often asked whether this is fact or just our opinion. We have stated the facts about how it is important, and that those who communicate with audiences tend to generate more leads and sales, etc. However, hard facts about consumer behaviours and social media interaction are often not reported on other websites. Why? There are several reas...
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Why Blogging Matters To Your Business

Blogging in the sand
It’s easy for a digital marketing company to say that blogging matters for your business. It's our breadwinner, and we are good at it. We often get ranked highly on sites like BizSugar and our work is linked to by high-quality sites. In fact, one high-quality site linked to not just our blog, but three of our clients’ in one blog post – now if that doesn’t speak about the quality of our content, I don’t know what will. However, people tend not to see the results that blogging can provi...
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User-Generated Content Is Powerful

user generated content
When it comes to marketing, user generated content is some of the most powerful you’ll be able to acquire. Why? Because content developed by peers is considered more trustworthy than advertising. When looking at the behaviours of millennials, you can realise how much user-generated content consumers potentially view in one day. According to a survey by Crowdtap and Ipsos, millennials spend approximately 18 hours per day with some form of media. A third of that time is spent with user-gene...
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SEO Tricks You Forget

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Search engine optimisation is not just a one-off task, it’s a continuous battle between you, your competitors and search engines. If you win, then you can be the top of search results, attract substantial traffic and sell your business – fail and you can be left in internet obscurity. One reason you might fail is that you've forgotten some of the best SEO tricks. There are many factors to consider when it comes to your page rank on Google or Bing. However, some people do the basics (meta ...
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How Many Mistakes Has Your Web Designer Made?

web designer mistakes
When I am asked to review a website, I sometimes get a little annoyed. The number of times I’ve seen a web designer make basic, fundamental mistakes on a website, yet pass it off as a complete package is astonishing. The trouble is, too many people trust their web designer to do a good job. Within the last year, here are some of the mistakes I’ve seen made on websites: Website content left in Latin. Contact forms still sending content to the web designer, not to the client. Inc...
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How To Overcome The White Screen Of Death

white screen of death
The white screen of death is the result when a WordPress website is broken. Simply put, it is when a white screen appears instead of the page that should. The error could appear on the whole website, in the admin section of WordPress, or just on one page. Wherever the white screen of death occurs, it is a serious problem for your brand and should be fixed as soon as possible. What Causes The White Screen Of Death? The white screen often appears when there is an error within the code of ...
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Blog Motivation: Understanding Your Motivations To Develop A Strong Online Presence

blog-motivation
Blog motivation is something that has always interested me. The concept has been around for such a long time but the reasons why some are successful and others are not, isn’t always understood. Yet getting to grips with the motivations behind blogging might be a fundamental clue to why certain blog posts succeed and others don't. I must admit, I was one of the first blog adopters. One of my first blogs was on LiveJournal. I have also run blogs on Blogger and WordPress. I have also blogged...
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