social media campaigns

TwoFeetMarketing 365: Day 18

Those who read the news might have saw the terrible mistake The London Dungeons made on Valentine’s day. Their online campaign was slammed for being offensive. While they’ve removed the Tweets, they are still floating around the internet, thanks to screen shots. It is important to remember this. Whatever you put on the internet will […]

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TwoFeetMarketing 365: Day 10

Did you notice we were a little late publishing yesterday’s 365 diary entry? Oops, sorry!  So, today’s plan is to put 30 minutes aside to get some ideas together and plan for next week. We tend to write about something real that has happened each day so you get an idea of what we’re actually […]

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Seven Ways To Make Your Twitter Updates More Shareable

Whether you are looking to promote your products, share a story, or educate an audience – Twitter is a great tool for expanding your reach. Yet many brands struggle to get their Twitter updates noticed and shared. This is because they fail to use proper strategies and don’t keep updated with best practices to make […]

Social Shares: Is It Cheating To Buy Them?

The other day I was approached by a business that promised me a certain number of social shares for any new content on my website. The offer seemed too good to be true, and I knew there had to be a cost. I would never consider buying my way to the top, but I was […]

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Question: Twitter Follower Challenges

On BizSugar and our website, Martin Lindeskog from Ego Netcast asked this question on Twitter Follower limits in response to a recent article:   David, I have 5196 followers at the moment. I want to follow more tweeps, but I have reached the follow limit rule. I am following 5720 users at the moment. I […]

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Designing The Perfect Twitter Campaign

Twitter is one of those mysterious social media platforms for some small business owners, who often struggle with designing the perfect Twitter campaign to capture prospects and sales. When they achieve this, the rewards can be clear. For instance, the perfect strategy will yield some of the following results: Higher Google ranking. Quicker indexing of […]

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Social Media Use – Obstacles Revealed

A recent report by Hootsuite has identified what many consider the main obstacles facing social media use in business to be. The survey that took the opinions of more than 100 executives and managers discovered that the main challenges for organisations were: Content Creation Social Media Measurement Content distribution Primary objectives For Social Media Use […]

Is The Twitter Poll Worth It?

Recently Twitter released a new feature – known as the Twitter poll. The idea is that you can now pose a question to the Twitter-verse and they will give their opinion by selecting from one of the options you provide. In theory this sounds great, but in reality, is it all that it could be? […]

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Are You Missing Out On Retweets?

One of the fundamental objectives of Twitter is the goal of getting retweets. There are many reasons why people aren’t sharing your content, if you are not seeing a single share from your followers, or others, in a day, week or even longer. Here are some of the more common reasons why your updates aren’t […]