Three Reasons Not To Buy From A Content Mill

I’ve seen a lot of businesses who look to get cheap content from a so-called content mill. These are websites or businesses that offer blog posts and website pages for cheap prices. While costs are important to consider in any business, you must also think of other factors when outsourcing tasks. In my opinion there are several reasons why you shouldn’t buy products from content mills. If you are thinking about it, here is some food for thought. 1. Low Cost = Less Time Spent On Content ...
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Why Blogging Matters To Your Business

It’s easy for a digital marketing company to say that blogging matters for your business. It's our breadwinner, and we are good at it. We often get ranked highly on sites like BizSugar and our work is linked to by high-quality sites. In fact, one high-quality site linked to not just our blog, but three of our clients’ in one blog post – now if that doesn’t speak about the quality of our content, I don’t know what will. However, people tend not to see the results that blogging can provi...
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Blog Motivation: Understanding Your Motivations To Develop A Strong Online Presence

Blog motivation is something that has always interested me. The concept has been around for such a long time but the reasons why some are successful and others are not, isn’t always understood. Yet getting to grips with the motivations behind blogging might be a fundamental clue to why certain blog posts succeed and others don't. I must admit, I was one of the first blog adopters. One of my first blogs was on LiveJournal. I have also run blogs on Blogger and WordPress. I have also blogged...
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TwoFeetMarketing 365: Day 7

Run out of motivation for a blog post? Get someone else to do it! No really, this is actually a good idea as blogs with more writers tend to get more readership. Consider asking an employee to write 400-600 words on an aspect of the business they’re involved in. Alternatively, ask a friend in another industry to write a blog for you, and they get free advertising. You can always return the favour later.
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TwoFeetMarketing 365: Day Six

Have you noticed that many well-respected brands are inserting their own advertising in the middle of articles? Take a moment to try this out, as we have done at TwoFeetMarketing (have a look here). It doesn’t take long to create a banner if you use a site like Canva (others are available) as we did. You could ask readers to join your mailing list, visit another page or support your work etc.
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TwoFeetMarketing 365: Day Three

It’s been really cold outside, but the lovely sunshine earlier today and the first snowdrops hint that spring is on its way. Take time to today to think about how you can keep your blogging strategy fresh and up-to-date and one way of doing this is to write about something new. For example, write about something you know that will help other readers. 400 words on ‘5 tips to spring clean your office’ would be pretty quick to write and something like this adds variety to your blog!
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25 Blog Title Ideas To Make You Stand Out In 2017

What blog titles will make my business stand out in 2017? This is a question you should be asking yourself now. Have you already started thinking about it but got stuck for ideas? Choosing the right titles for your blogs is important, as a well-crafted title will be search engine friendly, attractive to your audience and describe exactly what the article is about. There are common traits between the most popular articles on the internet. Analysis of 60,000 titles on BuzzFeed found that 26%...
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Top Ten Blogging Tips Have A Great 2017

2017 is going to be a year of online content again. Every year, increasingly more people are using online media to educate and entertain themselves. There are many ways to encourage audiences to visit your brand, but blogging is still going to be an important aspect of your online marketing in 2017. So here are some blogging tips to help you out. 1. Use Grammarly Or Another Grammar Checker Whenever you took your English qualifications, at whatever level, doesn’t mean you automatically have...
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Different Audiences: Different Results

When it comes to creating content, your audience is key to the writing. If your message is irrelevant to your audience, they will ignore it and read something else. This can have several effects on your content marketing campaigns. First it wastes your useful time, second it can ruin your reputation, and third it can be frustrating. If you do get annoyed with the results of your campaigns, you are more likely to give up and then your chance of generating new leads and sales through ...
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