TwoFeetMarketing 365: Day 27

Wow, it is nearly the end of the month and it has been a really busy month. While being busy is great, it is important to continue to complete every job on your list. This might include marketing your current giveaway. Just because you’re offering something for free doesn’t mean people will take interest. Always […]

user generated content

User-Generated Content Is Powerful

When it comes to marketing, user generated content is some of the most powerful you’ll be able to acquire. Why? Because content developed by peers is considered more trustworthy than advertising. When looking at the behaviours of millennials, you can realise how much user-generated content consumers potentially view in one day. According to a survey […]

TwoFeetMarketing 365: Day 26

Its the last day of this month’s Sunday so I wanted to re-emphise the importance of rest. A lot of our European neighbours work less hours but are more productive – so perhaps we should follow this model too. Look at your schedule this week and see what you can do better. And always remember […]

web designer mistakes

TwoFeetMarketing 365: Day 25

Giveaways are a great way for you to connect with your audiences. However, they can be a minefield of legal challenges as well. So to ensure you aren’t accused of being unfair or that the prize doesn’t exist, create a series of terms and conditions for each giveaway you create. These don’t have to be […]

TwoFeetMarketing 365: Day 24

Following from yesterday’s idea about running a competition…the next aspect to decide is what you wish to offer the winner, e.g. a service, a product, an item, an ebook etc. There are many considerations when planning your prize dependent on your business and situation, here is a sample: What you can afford to give away […]

TwoFeetMarketing 365: Day 23

Have you considered running a competition to encourage people to connect with your brand? At TwoFeetMarketing we are launching a competition from tomorrow and throughout March, to encourage people to follow us on Facebook. Today, decide if this is something you could benefit from and if so, what actions would you like to encourage, e.g. […]

seo tricks sign

TwoFeetMarketing 365: Day 22

Your front page is important. Without a good start to your website, you can’t hope to rank well on search engines or attract customers to make a purchase. There are many factors to consider and what positively impacts one, might negatively impact the other. But when in doubt, remember the visitor should always come first. […]

TwoFeetMarketing 365: Day 19

Sunday is a day of rest. That is what we think at TwoFeetMarketing. While rest may seem less productive, yet it can be just what you need to do more. So many studies have shown that taking a break can allow you achieve more in the long term. So tonight – get a film, some […]

social media campaigns

TwoFeetMarketing 365: Day 18

Those who read the news might have saw the terrible mistake The London Dungeons made on Valentine’s day. Their online campaign was slammed for being offensive. While they’ve removed the Tweets, they are still floating around the internet, thanks to screen shots. It is important to remember this. Whatever you put on the internet will […]

UK Micor Businesses

Why Isn’t The UK Government Doing More To Encourage Micro Businesses?

The UK is about to exit the EU. The expected result is that the UK will lose some jobs, particularly in banking, as banks look to move EU operations out of the City. Some, like HSBC, have already said that jobs will likely be moved to the continent. The expected losses are not really known […]