Top Selling Tips: Stop Selling Wood To A Forest

selling tips to build trust
Being in business means that at some point you have to sell. There is no secret about that. If your selling is done via email, on your website, in person or over the phone – there is going to be some interaction. And your success is often dependent on what you say and how you go about converting leads into customers. So looking for new selling tips should be part of any salesperson’s daily tasks.Recently, we’ve had a flurry of telesales to the office. During these calls, I’ve noticed tha...
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You Can Create Your Own Online Home Business

start you online home business
Today, anyone can start an online home business, and it is thanks to the internet. If you go back twenty years when the Internet was taking hold, there was little social media and certainly no Facebook or Twitter. Now there are millions of social media platforms and we spend nearly 27% of our time online socialising on one of these platforms.Emails were rarely used. Instead, we relied on fax, telephones and letters. Many businesses didn’t have a website, let alone a responsive one that c...
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Are You Pitching Your Online Content For Your Audience?

audience in the background
One of the biggest challenges for small business owners when they start to create online content is making sure that it matches what their audience wants to read. The reason for this is pretty simple – business owners and target audiences have different priorities when it comes to knowledge of their industry. The Wrong Audience Take for example a software development company. Their target audience could be business owners who are looking for custom software to help them run their businesse...
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Five Things Publishing With BizSugar Will Give You

BizSugar and blogging
There are numerous tools online to help you find success, and one of those is BizSugar. TwoFeetMarketing have been using the site for a number of years, and over that time we have seen several benefits of it. What Is BizSugar?BizSugar is a blog aggregator site where users can submit stories they’ve written on other websites. Users can then read these stories and vote for them, voting as many times as they like. Once a story has accumulated enough votes it becomes ‘hot’ – a symbolic gestur...
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Are Facebook Adverts Worth The Expense?

Facebook-adverts
When it comes to making money, Facebook is one of the leading social media businesses. During the first financial quarter, its revenue had jumped 57% from $3.3 billion to $5.2 billion. Nearly 80% of this comes from Facebook Adverts that are displayed on mobiles, mainly because they cost more to render.The costs for Facebook adverts can be high. So does it mean that Facebook adverts are worth the expense? Or is there another way for businesses to reach their audience? The Cost Of Faceboo...
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Question: Twitter Follower Challenges

twitter follow request
On BizSugar and our website, Martin Lindeskog from Ego Netcast asked this question on Twitter Follower limits in response to a recent article:  David,I have 5196 followers at the moment. I want to follow more tweeps, but I have reached the follow limit rule. I am following 5720 users at the moment.I don't know how many I added last month. How do you check this figure?How much does a Twitter campaign cost? I am thinking of promoting a tweet with an episode of my podcast, EGO...
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Designing The Perfect Twitter Campaign

Twitter Campaign image
Twitter is one of those mysterious social media platforms for some small business owners, who often struggle with designing the perfect Twitter campaign to capture prospects and sales. When they achieve this, the rewards can be clear. For instance, the perfect strategy will yield some of the following results:Higher Google ranking. Quicker indexing of content on Google. More website traffic. More leads. Better social standing in the community.So what are the tricks to d...
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Are You Prone To SEO Company Bad Practices?

We are an online marketing services company based in Essex
One of the largest challenges for businesses is being on top of the Google search results. With so many purchases started with a Google search, it can be crucial. However, there are many SEO companies out there that will take advantage of that desire to be at the top and sell you services that are wrong for your business.The fear of not being found is real, but how you go about solving that issue is different to what some companies will suggest. For instance, if you are a local business,...
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Digital Marketing Mistakes I’ve Seen

digital marketing mistakes image
When off duty from being a digital marketer, I find it challenging to be online and not in work mode! I always end up examining the content laid out in front of me and assessing what action they are trying to get me to take. This can be infuriating. I want to enjoy my time online and being in ‘work mode’ can sometimes ruin my experiences! The hardest times are when I’ve spotted digital marketing mistakes that can so easily be rectified but just aren’t.Some of these mistakes are simple ca...
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Is Your Online Brand Letting Your Business Down?

online brand in the sand
The other day my wife and I were thinking about dinner and thought we might order a takeaway. One of our favourites has always been pizza, and we had received a menu flyer from a restaurant in the area, that was now offering delivery services. We thought that we might try them out, but before I made the order, I wanted to check the online brand first.So I went to Google and looked at the reviews. I was astonished to find that there were so many negative reviews for the restaurant, too ma...
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